BERNER is a San Francisco-based rapper, entrepreneur, and cannabis connoisseur. He is the founder of the Cookies cannabis brand, which has become one of the most popular marijuana brands in the world. His career began in 2006 with the release of his debut album, “Dirty Money.” Since then, he has released numerous albums, mixtapes, and singles, and has collaborated with the likes of Wiz Khalifa, Snoop Dogg, and Juicy J. His music is often characterized by its laid-back, smooth beats and lyrical content focused on marijuana, money, and life in the hood. In addition to his musical career, Berner is also a successful entrepreneur, having founded the Cookies brand, as well as other cannabis-related businesses.
Cookies Cannabis is one of the most popular marijuana brands in the world. Founded by rapper and entrepreneur Berner in 2012, Cookies has become a powerhouse in the cannabis industry. The brand is known for its high-quality marijuana products, including flower, pre-rolls, edibles, concentrates, and apparel. Cookies products are sold in dispensaries across the United States and Canada, and can be found in select European countries. The company is also known for its collaborations with popular musicians, such as Berner’s collaboration with Wiz Khalifa and Snoop Dogg.
In December 2020, Berner became the first cannabis mogul to grace the cover of Forbes magazine. The cover featured Berner standing proudly in front of a Cookies-branded background, with the headline “Making Marijuana Mainstream.” The accompanying article detailed Berner’s success with the Cookies brand and his ongoing efforts to make cannabis more accepted in society. This historic cover marked a major milestone for cannabis industry, as it highlighted the achievements of a marijuana entrepreneur and the growing acceptance of cannabis as a legitimate business.
Berner’s music career has seen him collaborate with some of the biggest names in hip-hop, including Wiz Khalifa, Snoop Dogg, Kid Cudi, and A$AP Rocky. He has also been featured on tracks with artists like French Montana, Ty Dolla $ign, and Juicy J. Berner’s music is heavily influenced by West Coast hip-hop, with his own unique twist. His beats are often slower and more melodic than mainstream hip-hop, and his lyrics reflect his personal life experiences.
Check him out below as he steps into the SMOKEBOX with B-Real